Apture is US based company & founded in 2007 and introducing simple and most innovative Javascript based pop-up technology which is providing contextual rich text and media information inside the website without leaving the web pages. An Apture publisher or Blogger can integrated the websites or blogs site to get this service for free and generate specified anchor link or automated link — an web reader/visitors just need to click onto the link and instantly that will open a pop-up box and without leaving the web pages the apture will bring the contents. Apture decreasing the jumping attitude which always happening to all users, as because of tons of web links and the readers curiosity to know more — requires to visit another new web pages, where Apture within a second bring the required information your screen — as result an user can save more time, read more with good focus and learn more too.
“Apture’s Contextual Search keeps users engaged with your content by giving them the tools to search and share without even leaving your page. Give your readers the power to search the web for rich content from Google, Wikipedia, Amazon, Flickr, YouTube and others all through your site.” — Official Apture says.
An single line javascript going to enable rich content and media files in blog or websites. Link to Google Maps, Wikipedia, Amazon, Flickr, Youtube, WordPress, Financial Times, Reuters, Time — Apture will automatically show icons to indicating the websites and based on readers mouse over or click that will drag the information instantly and reader can read without leaving the web sites. That’s why Apture’s Official subtitle is “What if readers never had to leave your site for more information?”.
Apture’s technology allows us to leverage the depth and breadth of our content in new and innovative ways. Liesel Kipp, Vice President of Thomson Reuters
Features of Apture
An publishers or blogger can manually integrate Apture to websites or can enable auto enhancement for the entire websites or blog sites.
- Videos from different networks – Google Video, Comedy Central, blip.tv, ESPN, Qik, .flv files, Revver, Vimeo, Metacafe, YouTube, Hulu, YouTube Channel, Washington Post
- Images – TwitPic, PicApp, Wikipedia, yfrog, Reuters, Flickr
- Reference – U.S. Congress, Amazon Search, Wikipedia, CrunchBase, New York Times topics, Amazon, Compete
- Maps Navigation – Google Maps
- Audio Files – .mp3 files, Blip.fm
- Documents Formats – .pdf files, Microsoft Office files, OpenDocument files, Scribd
- Social Networks – Twitter, LinkedIn, FriendFeed
Plugins & Social Bars
Few months ago, Apture introduced Apture Bar, it enhanced the users experience where an user getting chance to search instantly, share to social networks and the number of share stats and as well emailing the contents to anywhere.
“The data doesn’t lie – Apture Contextual Search increases visitor engagement by leaps and bounds in multiple categories. Not only do we know our data, we help you track your visitor data and how effective our tool is for you. There’s no downside.” — Official Apture says.
Conclusion
To engaging web visitors and communicating web visitors instantly and Apture has no alternative. Apture most of the things doing automatically and at initially stage Apture only focused on rich contextually pop-up and now socially they are concern in social share and as well better, fastest, highlighted searching features — try the search engine and that’s smooth and faster enough and easier to get information from websites — readers has less chance to leave your websites or blog site.
Reference
- Apture Packs a Lot of Media Into a Little Pop-up By ReadWriteWeb
- Generating Related Media Contents By OpenGiga
- Apture Gives Contextual Popups A Good Name By TechCrunch
- Bring Interactive Linking To Your WordPress Blog With Apture By MakeUseOf
- Apture Profile By CrunchBase